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	<title>www.simplesignal.com</title>
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		<title>Unified Communications Provider SimpleSignal Hires Industry Veteran Ron Ireland to Head Finance and Business Development</title>
		<link>http://www.simplesignal.com/blog/2012/01/unified-communications-provider-simplesignal-hires-industry-veteran-ron-ireland-to-head-finance-and-business-development/</link>
		<comments>http://www.simplesignal.com/blog/2012/01/unified-communications-provider-simplesignal-hires-industry-veteran-ron-ireland-to-head-finance-and-business-development/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 17:00:59 +0000</pubDate>
		<dc:creator>Donna Sudderth</dc:creator>
				<category><![CDATA[News and Press]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[SimpleSignal]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=672</guid>
		<description><![CDATA[Dana Point, CA – January 26, 2012 - SimpleSignal, Inc., the leading cloud-based Unified Communications and Collaboration provider for business, today announced they have hired Ron Ireland as Senior Vice President, Finance and Business Development. Ireland will have oversight of SimpleSignal’s day-to-day financial operations as well as taking a significant role in business development. He [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><strong><a href="http://www.simplesignal.com/blog/wp-content/uploads/2012/01/Ron_Ireland_headshot.jpg"><img class="alignright size-medium wp-image-674" title="Ron_Ireland_headshot" src="http://www.simplesignal.com/blog/wp-content/uploads/2012/01/Ron_Ireland_headshot-213x300.jpg" alt="ron ireland simplesignal" width="191" height="268" /></a>Dana Point, CA – January 26, 2012 -</strong> SimpleSignal, Inc., the leading cloud-based Unified Communications and Collaboration provider for business, today announced they have hired Ron Ireland as Senior Vice President, Finance and Business Development. Ireland will have oversight of SimpleSignal’s day-to-day financial operations as well as taking a significant role in business development. He will be responsible for introducing SimpleSignal’s products to a larger indirect channel audience and for helping the company manage their rapid growth. Ireland is a proven leader in the telecom and VoIP industry, having steered a leading nationally certified reseller through several business cycles, achieving growth and profitability in every year of his tenure. This industry experience, coupled with previous positions in banking and consumer finance, add up to knowledge and competency in growth management, finance, strategic planning, and operational efficiencies.</p>
<p>Ireland has been actively involved in the indirect agent channel for the last 14 years. He most recently served as VP, Channel Development for GLOBALINX, a facilities-based provider of IP services to the residential and small business markets, following their acquisition of TMC Communications, a leading reseller of switchless voice and data services for the SMB market, in December of 2010. There he held the dual title of President and CFO, where he coordinated the activities of all sales, accounting, collections, HR, pricing, IT, and revenue assurance staff, and ensured performance goals were met and profit margins grew.</p>
<p>&#8220;I&#8217;ve admired SimpleSignal from afar for the last several years, and observed their commitment to the indirect channel and to providing a full-featured unified communications solution to both the SMB and enterprise markets as a winning strategy in today&#8217;s quickly changing communications environment,&#8221; said Ireland when asked about the move. “SimpleSignal is being recognized as one of the most innovative companies in the industry, and I’m really excited to be a part of bringing their new cloud technologies to companies small and large.”</p>
<p>In addition to its flagship cloud-based PBX and SIP Trunking products, SimpleSignal provides a growing suite of unified communications solutions including mobile integration, integrated voice-powered applications and cloud services like backup and storage, audio and video conferencing, call recording, and desktop collaboration tools to tens of thousands of business users throughout the United States, and was recently named to Inc 5000’s list of fastest growing private companies.</p>
<p>&#8220;We&#8217;re excited to have Ron join our team as we continue on our path of market leader in unified communications,&#8221; said SimpleSignal CEO Dave Gilbert. &#8220;Ron brings a diverse skill set and a lengthy list of industry connections to the table. He knows every angle of the business and he is a very welcome addition to our already talented growing team.”</p>
<p>Since beginning his career in 1988, Ireland held positions of increasing responsibility and leadership in the banking industry as controller and then CFO at California Thrift and Loan and Bank of Ventura before transitioning to the telecom industry, joining TMC in 1998. Ireland graduated Cum Laude with a Bachelor’s degree in Economics from Westmont College and received a Masters degree in Business Economics with a focus on Accounting from UC Santa Barbara.</p>
<p><strong>About Simple</strong><br />
Signal SimpleSignal is a hosted PBX and cloud-based Unified Communications service provider, delivering IP phone applications and cloud-based collaboration services to tens of thousands of satisfied business users throughout the US and Canada, with a growing list of multi-office clients in many International locations. SimpleSignal has created some of the most innovative and advanced voice “mashups” in the communications industry, leveraging voice technology for Facebook, LinkedIn, and Salesforce.com, among others. SimpleSignal has offices in Denver, CO, and Dana Point, CA. Find us on the web at http://www.simplesignal.com. For sales, call 866-434-4404. Read our blog: http://www.simplesignal.com/blog/.</p>
<p>Media Contact: Donna Sudderth, donna@simplesignal.com, 949.777.5150</p>
<p># # #</p>
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		<title>Unified Communications Provider SimpleSignal Launches Online Data Backup Storage Solution</title>
		<link>http://www.simplesignal.com/blog/2012/01/unified-communications-provider-simplesignal-launches-online-data-backup-storage-solution/</link>
		<comments>http://www.simplesignal.com/blog/2012/01/unified-communications-provider-simplesignal-launches-online-data-backup-storage-solution/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 16:51:58 +0000</pubDate>
		<dc:creator>Donna Sudderth</dc:creator>
				<category><![CDATA[News and Press]]></category>
		<category><![CDATA[disaster recovery]]></category>
		<category><![CDATA[online data backup]]></category>
		<category><![CDATA[Simple Backup]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=652</guid>
		<description><![CDATA[SimpleSignal Backup, a new cloud-based backup, archiving and recovery service is a powerful, yet simple to use solution and comes equipped with encryption backup tools previously available only to Fortune 500 companies, but with an interface designed to be used by anyone in any size organization.
Dana Point, CA  PRWEB &#8211; January 18, 2012 &#8211; SimpleSignal, [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><em>SimpleSignal Backup, a new cloud-based backup, archiving and recovery service is a powerful, yet simple to use solution and comes equipped with encryption backup tools previously available only to Fortune 500 companies, but with an interface designed to be used by anyone in any size organization.</em></p>
<p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2012/01/SimpleBackup-Online-Storage-copy.jpg"><img class="alignright size-medium wp-image-653" title="SimpleBackup Online Storage copy" src="http://www.simplesignal.com/blog/wp-content/uploads/2012/01/SimpleBackup-Online-Storage-copy-300x159.jpg" alt="Online Data Storage Backup" width="300" height="159" /></a>Dana Point, CA  PRWEB &#8211; January 18, 2012 &#8211; SimpleSignal, Inc., the leading cloud-based Unified Communications and Collaboration provider for small and mid-sized businesses, today announced the launch of its managed <a href="http://www.simplesignal.com/backup.php" target="_blank">online data backup and storage</a> service, adding to the growing suite of cloud-based unified communications services.</p>
<p>“SimpleSignal Backup was a natural addition to our cloud offering as we have become trusted suppliers to tens of thousands of users of mission critical hosted services such as hosted PBX, HD audio and video conferencing and call recording,” said Dave Gilbert, CEO of SimpleSignal. “Because of our growing knowledge and experience with helping companies implement disaster recovery programs within their communications technologies, it became evident there was a need for an easy to set up and use, cloud-based data backup solution.”</p>
<p>SimpleSignal Backup provides secure, dependable online data backup and storage. Client data is stored in encrypted form using 256 bit AES encryption at two, Tier-4, SAS70 Type 2 certified, online data backup centers, located hundreds of miles apart from each other. (256-AES was approved by the United States National Security Agency (NSA) for use in encrypting the U.S. government’s documents classified “TOP SECRET”). Each data center has 24/7 monitoring and advanced security measures such as biometric controlled access as well as backup generators and redundant connections to the Internet.</p>
<p>“There are some major distinctions between our enterprise level backup service and the typical stand alone consumer backup products on the market,” said Michael Sterl, VP, SimpleSignal. “Their solutions are completely self-managed, while ours is a comprehensive service. Managed online data backup as a service means we help implement, set up, and constantly monitor a client’s systems to make sure data is protected at all times. In the event of a disaster SimpleSignal Backup would have data restored within a matter of hours. With a consumer product, clients have to restore all the data on their own which can take days, weeks or months. Plus we can add contingency services like local backup to an installation, which no consumer product provides.”</p>
<p>Some key features include:</p>
<ul>
<li>Automatic &#8211; Backups begin automatically according to a user definable schedule.</li>
<li>Off-Site &#8211; All backups are sent to servers in secure off-site locations.</li>
<li>Custom Schedules &#8211; Backups can be scheduled to run as often as clients wish.</li>
<li>Scalable &#8211; No expense for new hardware when storage needs grow.</li>
<li>Unlimited Backup Sets &#8211; Create multiple backup sets each with their own schedule and retention setting.</li>
<li>Restore Files 24/7 &#8211; Recover a single file or entire system whenever needed.</li>
<li>Centralized Control &#8211; Manage multiple SimpleSignal Backup installations from one computer on the client’s network.</li>
<li>Large File Support &#8211; Backup files of any size including multi-gigabyte files.</li>
<li>Works in the Background &#8211; Seamlessly backup files while they are open and in use.</li>
<li>Bandwidth Efficient &#8211; Only the blocks of data that have changed need to be uploaded to the SimpleSignal Backup servers.</li>
</ul>
<p>About SimpleSignal</p>
<p>SimpleSignal is a hosted PBX and cloud-based Unified Communications service provider, delivering IP phone applications and cloud-based services to tens of thousands of satisfied business users throughout the US and Canada, with a growing list of multi-office clients in many International locations. In addition to its flagship cloud-based PBX phone offering, SimpleSignal provides a growing suite of unified communications solutions including mobile integration, integrated voice-powered applications and cloud services like backup and storage, audio and video conferencing, call recording, and desktop collaboration tools. SimpleSignal has created some of the most innovative and advanced voice “mashups” in the communications industry, leveraging voice technology for Facebook, LinkedIn, and Salesforce.com, among others. SimpleSignal has offices in Denver, CO, and Dana Point, CA. Find us on the web at http://www.simplesignal.com. For sales, call 866-434-4404. Read our blog: http://www.simplesignal.com/blog/.</p>
<p>Media Contact: Donna Sudderth, donna@simplesignal.com, 949.777.5150</p>
<p># # #</p>
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		<title>Mobile Video Conferencing with iPad2 &amp; Polycom Real Presence</title>
		<link>http://www.simplesignal.com/blog/2011/12/mobile-video-conferencing-with-ipad2-polycom-real-presence/</link>
		<comments>http://www.simplesignal.com/blog/2011/12/mobile-video-conferencing-with-ipad2-polycom-real-presence/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 17:57:00 +0000</pubDate>
		<dc:creator>Donna Sudderth</dc:creator>
				<category><![CDATA[Video Conferencing]]></category>
		<category><![CDATA[Conferencing]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Mobility]]></category>
		<category><![CDATA[Polycom]]></category>
		<category><![CDATA[Presence]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=607</guid>
		<description><![CDATA[It’s that time of year again! While holiday festivities are at the forefront of our minds, the winter months tend to bring along bad weather and illness &#8211; often wreaking havoc on our productivity in the office. Whether a nasty winter storm or the common cold is the culprit, your business shouldn&#8217;t suffer because of [...]]]></description>
			<content:encoded><![CDATA[<p></p><div><span id="internal-source-marker_0.47848080610856414"><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/12/sexton_polycom_videoconferencing.jpg"><img class="alignleft size-medium wp-image-626" title="sexton_polycom_videoconferencing" src="http://www.simplesignal.com/blog/wp-content/uploads/2011/12/sexton_polycom_videoconferencing-300x225.jpg" alt="" width="300" height="225" /></a>It’s that time of year again! While holiday festivities are at the forefront of our minds, the winter months tend to bring along bad weather and illness &#8211; often wreaking havoc on our productivity in the office. Whether a nasty winter storm or the common cold is the culprit, your business shouldn&#8217;t suffer because of it. With the SimpleSignal sales office located in Denver, we understand these issues and what they can do to your bottom line.</span></div>
<p><span id="more-607"></span></p>
<p>Take, for instance, the snowstorm that hit the Denver area earlier this week. SimpleSignal Channel Manager, Jeff Sexton, recounts how video conferencing kept him in the game even though he couldn&#8217;t be in the office.</p>
<p><em>&#8220;Tuesday evening in Denver Colorado, the snow began to descend on the Rocky Mountains. When I awoke there was no less than 10 inches of the fluffy white stuff on the ground, closing schools and turning my morning commute into an adventure sport that would make Shaun White blush. Still having my job to do I was forced to make a decision, fight the elements and get into the office or call in sick, answer emails, but be mostly useless in the eyes of the office.</em></p>
<p><em>I’m sure you have been there before.</em></p>
<p><em>However, there was a third choice, my iPad2. I downloaded the Polycom Real Presence app from the App Store, input my SimpleSignal phone credentials and quickly turned my iPad2 into my office phone. My coworkers could extension dial me, transfer calls to me, conference me into meetings. The office was oblivious to my physical status as I was a fully functioning employee, only my empty office chair gave away my working from home status. I was also able to call my customers and have my office caller ID show, just because I was in my living room, that didn’t mean I had to broadcast it.</em></p>
<p><em>For those of you who currently enjoy video calls, this iPad2 app does not disappoint. I was able not only to host a one-to-one video chat with my boss, but also a one-to-many video conference call that morning with my project team. Having video available, especially when you are not in the same building, really helps create a cohesive work environment, people can see that you are actively engaged, not just running through the motions on the conference call (while actually checking Facebook).&#8221;</em></p>
<div><span id="internal-source-marker_0.47848080610856414">How is your company using mobile video conferencing for productivity?</span></div>
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		<title>SimpleSignal Teams Up with ADVODA in Toys for Tots Campaign</title>
		<link>http://www.simplesignal.com/blog/2011/11/simplesignal-teams-up-with-advoda-in-toys-for-tots-campaign/</link>
		<comments>http://www.simplesignal.com/blog/2011/11/simplesignal-teams-up-with-advoda-in-toys-for-tots-campaign/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 20:02:19 +0000</pubDate>
		<dc:creator>Donna Sudderth</dc:creator>
				<category><![CDATA[Partners]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Giving Back]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=585</guid>
		<description><![CDATA[For the past two years, the SimpleSignal team in the Denver office has teamed up with ADVODA, one of our valued channel partners, to make an impact in their local community.
This year &#8211; Michael Sterl, Aric Applefield, Jeff Sexton and Scott Davidson showed their philanthropic side once more and helped ADVODA and other partners fill [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/11/IMG_2035.jpg"><img class="alignright size-medium wp-image-591" title="Toys For Tots " src="http://www.simplesignal.com/blog/wp-content/uploads/2011/11/IMG_2035-300x278.jpg" alt="" width="300" height="278" /></a>For the past two years, the SimpleSignal team in the Denver office has teamed up with <a href="http://www.advoda.com/">ADVODA</a>, one of our valued channel partners, to make an impact in their local community.</p>
<p>This year &#8211; Michael Sterl, Aric Applefield, Jeff Sexton and Scott Davidson showed their philanthropic side once more and helped ADVODA and other partners fill a military truck with toys for the Toys for Tots campaign. This year, through donations from customers and partners, ADVODA gave six teams of participants $700 per team to spend on toys for the campaign. Using discount cards and coupons, team members competed to get the most out of their spending. One team even had a Target employee on their team &#8211; giving them a 10% discount at Target!</p>
<p>“We have been supporting the Toys for Tots program in Colorado for seven years,&#8221; said Ron Dunworth, Managing Partner of ADVODA. &#8220;Thanks to the SimpleSignal team and their generous contribution, we were able to fill the back of a very large military truck with toys and games for the children of Colorado.&#8221;</p>
<p>Some team members chipped in at the last minute to get even more toys. The pizza delivery employee that brought food to the team members even donated $17 for the purchase of toys. At the end of the evening, members of the Marine Corps and ADVODA Toys for Tots partners helped load up the back of the truck with over $5,000 worth of gifts.</p>
<p>Way to go, SimpleSignal and ADVODA!</p>
]]></content:encoded>
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		<title>SimpleSignal Changes the Game with Unified Communications</title>
		<link>http://www.simplesignal.com/blog/2011/11/simplesignal-changes-the-game-with-unified-communications/</link>
		<comments>http://www.simplesignal.com/blog/2011/11/simplesignal-changes-the-game-with-unified-communications/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 00:45:55 +0000</pubDate>
		<dc:creator>Dave Gilbert</dc:creator>
				<category><![CDATA[Unified Communications]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Desktop Sharing]]></category>
		<category><![CDATA[Hosted Unified Communications]]></category>
		<category><![CDATA[SMS]]></category>
		<category><![CDATA[UCaaS]]></category>
		<category><![CDATA[Video Conferencing]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=573</guid>
		<description><![CDATA[Bottom of the 11th inning, tied 9-9, the St. Louis Cardinals came to bat desperate for a run to save their season and force a game 7. 
David Freese approached the plate, the biggest at-bat of his life. Freese connected and sent the ball 428 ft. over the centerfield wall, a walk off home run. [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/11/CNN-Photo1.jpg"><img src="http://www.simplesignal.com/blog/wp-content/uploads/2011/11/CNN-Photo1-300x168.jpg" alt="" title="CNN Photo" width="300" height="168" class="alignleft size-medium wp-image-577" /></a>Bottom of the 11th inning, tied 9-9, the St. Louis Cardinals came to bat desperate for a run to save their season and force a game 7. </p>
<p>David Freese approached the plate, the biggest at-bat of his life. Freese connected and sent the ball 428 ft. over the centerfield wall, a walk off home run. While Ranger fans may not have liked the ending, nobody can doubt the impact this had on the series itself. When David Freese stepped on home plate, the momentum of the series had shifted toward the Cardinals that would lead to winning the World Series in 7 games. </p>
<p>Freese’s home run was a game-changer. Had it not happened, the Cardinals may never have rallied from down 7-5 in the 9th, nor go on to win the game. Instead, the Cardinals went on to beat the Rangers 10-9 and later won game 7, becoming champions. While winning the pennant is by no means a failed season, it is definitely not what these players were hoping to achieve. They came to compete. They came to win. And they did just that. All thanks to a game-changer.</p>
<p>The same is true in business. Your company strives to be the best in the industry. Knowing that you have a product or service that is better than anyone else’s is what got your organization in the game in the first place. So, what are you doing to win the World Series of business? You need a game-changer like Freese.</p>
<p>SimpleSignal steps up to the plate. Or should I say – the cloud. At SimpleSignal, we are dedicated to changing the game in communications.</p>
<p>Gone are the days when a business meeting requires long lines at airport security and travel delays. Our <a href="http://www.simplesignal.com/video_conferencing.php">video conferencing</a> options are changing the way companies communicate with team members by providing low-cost video conferencing options for small and medium-sized businesses. Why buy expensive conferencing equipment when we can provide on-demand, multi-point video conferencing solutions in the Cloud? Use your legacy equipment and be on point-to-point video conferences for free simply by making a phone call. Saving money on equipment and travel expenses just makes sense&#8230;unless you just really like spending hours in the airport.</p>
<p>Before you step up to the plate, let us show you how to hit a home run with <a href="http://www.simplesignal.com/hosted_pbx.php">unified communications</a> from SimpleSignal.</p>
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		<title>Case Study &#8211; Edgemarc SIP Trunking with Edgewater Networks</title>
		<link>http://www.simplesignal.com/blog/2011/10/case-study-edgemarc-sip-trunking/</link>
		<comments>http://www.simplesignal.com/blog/2011/10/case-study-edgemarc-sip-trunking/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 19:57:58 +0000</pubDate>
		<dc:creator>Angela Leavitt</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Cloud Hosted PBX]]></category>
		<category><![CDATA[UCaaS]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=541</guid>
		<description><![CDATA[
This case study was originally written and published by Edgewater Networks
 
As it was building out its infrastructure back in 2005, cloud-based unified communications (UC) provider SimpleSignal was trying to solve two issues. The company needed an end device that could provide its customers with a managed hosted PBX that could offer superior QoS (Quality [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><img class="alignright size-full wp-image-552" src="http://www.simplesignal.com/blog/wp-content/uploads/2011/10/EWN_Logo_RGB.jpg" alt="" width="372" height="65" /></p>
<p>This case study was originally written and published by Edgewater Networks<strong><br />
</strong><strong> </strong></p>
<p>As it was building out its infrastructure back in 2005, cloud-based unified communications (UC) provider SimpleSignal was trying to solve two issues. The company needed an end device that could provide its customers with a <a href="http://www.simplesignal.com/hosted_pbx.php">managed hosted PBX</a> that could offer superior QoS (Quality of Service) and VPN functionality and then additional <a href="http://www.simplesignal.com/voice_apps.php">VoIP-based telephony products</a> that would simplify the deployment of its hosted UC solutions.</p>
<p>Given that one of SimpleSignal’s selling points is its ability to offload the complexity of telephony systems away from the end user, this equipment had to be easy to monitor regardless of the services it is providing to a customer or where the customer’s system is located.</p>
<p>“We’re going into businesses and determining what they need, whether it’s hosted PBX, SIP Trunking or a complete UC solution. From there, we are layering applications that tie in mobile and applications like Salesforce.com, Microsoft Outlook and ACT that push businesses to become more efficient and focus on their day-to-day jobs,” explains Michael Sterl, Vice President of Sales and Marketing at SimpleSignal.</p>
<p>With these goals in mind, SimpleSignal chose Edgewater Networks’ end-user solutions over several competing systems. “The other manufacturers were trying to change their legacy telephony devices into VoIP products, whereas Edgewater offered VoIP from the ground up and emphasized VoIP design for end users,” Sterl says. “It was great to find a company that could run alongside us this entire time.”</p>
<p><strong>Making the Shift Together</strong></p>
<p>According to Sterl, SimpleSignal founders recognized the move toward both VoIP and toward cloud-based services and saw that the potential in supplying telephony solutions that leveraged both trends. Although VoIP as a technology has the obvious potential to lower communications costs dramatically, its ROI is meaningless if companies have to devote additional time and resources to manage these systems in-house.</p>
<p>“Our customers don’t want to worry about upgrades or different systems not talking to one another,” Sterl says. “We make sure everything works together while delivering additional functionalities that don’t require them to have additional equipment on-site.”</p>
<p>SimpleSignal has been able to make this happen by deploying <a href="http://www.edgewaternetworks.com/edgemarc_overview_page.htm">EdgeMarc Enterprise Session Border Controllers</a> at customer sites, as well as EdgeConnect PoE (Power over Ethernet) switches for businesses using IP phones. The EdgeMarc products provide protocol harmonization, QoS for superior call quality and security features like VoIP protocol aware firewalls and stateful packet inspection.</p>
<p>For the most part, SimpleSignal determines which EdgeMarc model to use depending on the number of concurrent calls needed and whether SimpleSignal is providing the company with bandwidth as well. The EdgeMarcs work as all-in-one devices that provide a standard interface that can accommodate PRI, analog and IP-based PBX interfaces (important because support for SIP standards is inconsistent between PBX manufacturers), along with an integrated VoIP test agent that shrinks installation times from hours to minutes.</p>
<p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/10/edgediagram1.png"><img class="size-full wp-image-550 alignleft" src="http://www.simplesignal.com/blog/wp-content/uploads/2011/10/edgediagram1.png" alt="" width="605" height="420" /></a></p>
<p><strong>Making Communication Work</strong></p>
<p>For a recent deployment done on behalf of a Fortune 500 customer, SimpleSignal set up EdgeMarc 5300s and had them work as the Enterprise Session Border Controllers (ESBC) between SimpleSignal and an Avaya PBX system and deployed 50 MB worth of Internet. “We certified together with Avaya, as well as certified with our switch, and we were able to send out deployments, which no one else was doing at the time. It really got us ahead of the curve,” Sterl says.</p>
<p>The EdgeMarcs worked seamlessly with the customer’s Avaya PBX system because it solved two purposes. According to Sterl, the EdgeMarcs accomplished registration for SIP Trunking so that authentication easily could be achieved between SimpleSignal and its customer. Sterl explains that because SIP Trunking standards are inconsistent, the ability to perform the conversion that enabled communication between the Avaya and the EdgeMarc and visibility of that communication for SimpleSignal was crucial.</p>
<p>“The SIP Trunking standard isn’t set up in a way where Avaya would communicate to us without the EdgeMarc doing the conversion. It would be akin to having a Philips screwdriver for a flathead screw. The EdgeMarc gives you the ability to see each other as the same,” Sterl says.</p>
<p><strong>Unprecedented Visibility</strong></p>
<p>SimpleSignal uses Edgewater’s EdgeView VoIP support system to monitor its core infrastructure, as well as those of its end users. Sterl says that EdgeView has given SimpleSignal visibility into both its infrastructure, along with the setup of its customers’ solutions.</p>
<p>Instead of having to rely on the word of an IT administrator or, in the case of smaller companies, a receptionist or outside expert, SimpleSignal can log into a customer’s system and immediately troubleshoot the problem. “We can be in there much faster and cleaner, and the end users see a faster result,” says Sterl. “Within 30 minutes we have an issue resolved, whereas before it could have taken a half a day because we had no visibility into that network.”</p>
<p><strong>Value and Flexibility Leads to More Customers</strong></p>
<p>SimpleSignal was also looking for the best value, and Edgewater’s solutions offered carrier class quality at price points that were in line with the service delivery model. “We weren’t looking based on our customers’ needs and our needs were at a carrier level. Edgewater offered the sort of flexibility and customer support we needed, unlike , other vendors, which typically decide what is in a release without significant customer input ‘Here are our fixes. We’ll push them out to you,’” Sterl says.</p>
<p>In contrast, Edgewater reached out to SimpleSignal to get its opinions on features and new technologies. “They said, ‘Hey, we’re developing this new thing. Can you give us feedback on it?’” says Sterl.</p>
<p>Among the new features that Edgewater has added since SimpleSignal started using its products are failover to analog and failover between two Internet sources. “These two things weren’t on our list of must haves, yet as we continued down the path, we started testing those out, they became valuable to our end users. They did a great job on these two feature requests, and we benefitted,” Sterl says.</p>
<p>In fact, SimpleSignal has landed several customers because Edgewater helped it to build unique designs for SimpleSignal’s end users. “We didn’t have all the answers on how they should be deployed. We reached out to [Edgewater], told them what we were trying to accomplish, and they showed us how to set it up and lab it out with us, and [ultimately] get us into that opportunity,” says Sterl.</p>
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		<title>Case Study &#8211; SimpleSignal, Cloud-based Polycom Voice and Video Conferencing Fuels Growth for Dominion Investment Group</title>
		<link>http://www.simplesignal.com/blog/2011/10/case-study-simplesignal-cloud-based-polycom-voice-video-conferencing-fuels-growth-for-dominion-investment-group/</link>
		<comments>http://www.simplesignal.com/blog/2011/10/case-study-simplesignal-cloud-based-polycom-voice-video-conferencing-fuels-growth-for-dominion-investment-group/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 00:05:46 +0000</pubDate>
		<dc:creator>Paul McQuade</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[News and Press]]></category>
		<category><![CDATA[Video Conferencing]]></category>
		<category><![CDATA[Cloud Hosted PBX]]></category>
		<category><![CDATA[HD Voice]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=522</guid>
		<description><![CDATA[A new case study was just released by our equipment partner Polycom featuring SimpleSignal&#8217;s cloud-hosted PBX service coupled with voice and video conferencing using Polycom&#8217;s VVX 1500. It&#8217;s a great example of how SimpleSignal provides innovative solutions for clients, collaborating with both vendor partners like Polycom and agent partners like OnCall Telecom.  The case [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/10/VVX1500_Front.jpg"><img src="http://www.simplesignal.com/blog/wp-content/uploads/2011/10/VVX1500_Front-269x300.jpg" alt="VVX 1500 video conferencing phone" title="VVX1500_Front" width="269" height="300" class="alignright size-medium wp-image-527" /></a>A new case study was just released by our equipment partner <a href="http://www.polycom.com/">Polycom</a> featuring SimpleSignal&#8217;s cloud-hosted PBX service coupled with <a href="http://www.simplesignal.com/video_conferencing.php">voice and video conferencing</a> using Polycom&#8217;s VVX 1500. It&#8217;s a great example of how SimpleSignal provides innovative solutions for clients, collaborating with both vendor partners like Polycom and agent partners like <a href="http://oncalltelecom.com/">OnCall Telecom</a>.  The case study is reproduced in its entirety below.  You can also download a PDF of the case study at the end of the post.</p>
<p><strong>Overview </strong><br />
The Dominion Group of Companies offers clients a wide range of professional services, including investment advising, trust services, wealth management, and insurance. Based in Virginia Beach, Virginia, the company has three main offices as well as independent affiliate offices in multiple locations throughout the United States. Dominion is a small but growing company, currently employing 40 people. </p>
<p>A recent opportunity for expansion of the trust side of the business required Dominion to branch out from its Virginia Beach headquarters, opening an office in Florida and relocating one of the firm’s principals to that location. A top priority during that transition was maintaining effective communication, despite the distance, to limit any disruption to existing client services and workflows. </p>
<p>It became clear that the company’s voice-only phone system would not adequately support the collaboration needs of a rapidly expanding company. This led Dominion to implement a cloud-based unified communications solution. The flexibility of this cloud-based system, provided by hosted VoIP PBX leader SimpleSignal and built using best-in-class Polycom® endpoints, has allowed Dominion to expand its market, maintain its excellent client service and cut its telecom costs. </p>
<p><strong>Moving to the Cloud</strong><br />
“We had a great opportunity to take over an existing trust operation in Florida, but we knew that we had to find a solution that would make communication between the main Virginia office and the Florida office seamless,” explains Stuart Nesbit, operations manager for the Dominion Investment Group, LLC. “We initially thought traditional video conferencing was too complex, but today our three major offices are all connected with a Polycom/SimpleSignal solution that is extremely easy to use.” </p>
<p>Dominion deployed a cloud-hosted PBX from SimpleSignal that includes Polycom VVX® 1500 business media phones that combine advanced telephony, one-touch video, and integrated business applications for a seamless, lifelike experience. The VVX 1500 phones have bridged the gap among the Virginia and Florida offices by enabling video conferencing. The combination of Polycom phones and a BroadSoft BroadWorks® Platform makes initiating a video call as simple as dialing a colleague’s four-digit extension. There are no complicated IP addresses awkward dialing patterns.</p>
<p>“Part of the challenge when you have multiple office locations is missing important visual cues when you’re communicating over the phone instead of in person,” says Nesbit. “With the Polycom VVX business media phone, I can simply dial the four-digit extension of our Managing Partner in Florida and see him face to face. The VVX solution has made life easier for us by making it feel like we’re all in the same office.” </p>
<p><strong>A Solid Solution</strong><br />
Dominion has been impressed with the products and services provided by SimpleSignal. “The initial installation went smoothly, SimpleSignal worked very well with our internal IT person, and the technical support has been fantastic,” Nesbit recounts. </p>
<p>Michael Sterl, vice president of SimpleSignal, describes the advantages of a cloud-based solution, particularly for small businesses like Dominion. “This solution allows Dominion to focus on its core competencies because the ongoing maintenance is minimal and doesn’t require someone internally to manage it. It is also a solution that will scale with them as the company grows.” </p>
<p>Nesbit reports that the Polycom VVX 1500 phones are easy to use and describes the sound quality enabled by Polycom HD Voice™ technology as “amazing.” Nesbit also appreciates that <a href="http://www.simplesignal.com/voice-app-call-recording.php">call recording</a> is integrated into the phone system, instead of being purchased from a third party. </p>
<p><strong>Improved Communication</strong><br />
Nesbit highly recommends a cloud-based unified communications solution. “For small businesses, flexibility is key. I can easily add phone numbers whenever I need them, and when I’m working from home, I am connected to the network and instantly video enabled. And from a client perspective, it’s seamless. They can call the Virginia Beach office and be transferred to the Florida office, no need to dial a number in Florida.” </p>
<p>“The VVX 1500 solutions have allowed us to continue our personal client relationships despite having staff in remote locations,” says Nesbit. “Our Managing Partner in the Florida office uses our “virtual meeting rooms” to maintain his client relationships. His Virginia-based clients simply come into the Virginia Beach office and connect with him over video.” </p>
<p>The Polycom – SimpleSignal cloud solution is also saving money for Dominion. Monthly phone service costs have been reduced and it has made the frequent seminars the company holds more economical. No matter where the company is holding a seminar, Nesbit can easily provide a local phone number for participants who are joining the audio conference. </p>
<p><strong>Future Plans</strong><br />
Nesbit sees adding more Polycom VVX 1500 solutions to the network and he encourages all of the company’s independent affiliate offices to pursue cloud-based unified communications. </p>
<p>“It’s been a wonderful system. I never knew it would be as simple as dialing someone’s telephone number to communicate with them over video. We wanted seamless communication no matter where we were and we achieved that,” Nesbit concludes. </p>
<p><a href='http://www.simplesignal.com/blog/wp-content/uploads/2011/10/Dominion_SimpleSignal_CaseStudy.pdf'>Download Dominion CaseStudy</a></p>
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		<title>SimpleSignal Named to Inc. 5000 List of Fastest Growing Private Companies in the U.S.</title>
		<link>http://www.simplesignal.com/blog/2011/09/simplesignal-named-to-inc-5000-list-of-fastest-growing-private-companies-in-the-u-s/</link>
		<comments>http://www.simplesignal.com/blog/2011/09/simplesignal-named-to-inc-5000-list-of-fastest-growing-private-companies-in-the-u-s/#comments</comments>
		<pubDate>Fri, 23 Sep 2011 00:37:39 +0000</pubDate>
		<dc:creator>Angela Leavitt</dc:creator>
				<category><![CDATA[News and Press]]></category>
		<category><![CDATA[Award]]></category>
		<category><![CDATA[Inc 5000]]></category>
		<category><![CDATA[Press Releases]]></category>
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		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=511</guid>
		<description><![CDATA[SimpleSignal ranks #69 within the telecommunications category and was acknowledged for its 115% growth over a three-year period, from 2007 to 2010.
Dana Point, CA &#8211; SimpleSignal, Inc., the leading cloud-based Unified Communications and managed services provider for small and mid-sized businesses, has been named to the prestigious 2011 Inc. Magazine annual 500/5000 list of the [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3>SimpleSignal ranks #69 within the telecommunications category and was acknowledged for its 115% growth over a three-year period, from 2007 to 2010.</h3>
<p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/09/3491-StarburstLogo-SimpleSignal21661.jpg"><img class="alignright size-medium wp-image-517" src="http://www.simplesignal.com/blog/wp-content/uploads/2011/09/3491-StarburstLogo-SimpleSignal21661-259x300.jpg" alt="" width="259" height="300" /></a>Dana Point, CA &#8211; <a href="http://www.simplesignal.com/">SimpleSignal</a>, Inc., the leading cloud-based <a href="http://www.simplesignal.com/hosted_pbx.php">Unified Communications</a> and managed services provider for small and mid-sized businesses, has been named to the prestigious 2011 Inc. Magazine annual 500/5000 list of the fastest-growing private companies in the U.S. SimpleSignal joins Spirit Airlines, television maker Vizio, Honest Tea, Dunkin Donuts and Metrokane, makers of the Rabbit corkscrew, among other prominent brands featured on this year’s list.</p>
<p>SimpleSignal, having earned the position of 2166 among 5,000 companies overall and #69 within the telecommunications category, was acknowledged for its 115% growth over a three-year period, from 2007 to 2010.</p>
<p>In addition to its flagship cloud-based PBX phone offering, SimpleSignal provides a growing suite of unified communications solutions including mobile integration, integrated voice-powered applications and cloud services like backup and storage, audio and <a href="http://www.simplesignal.com/video_conferencing.php">video conferencing</a>, call recording, and collaboration tools to its tens of thousands of business users throughout the United States.</p>
<p>“It’s a known fact that SMBs are adopting IP communications at an ever-increasing rate, said Dave Gilbert, SimpleSignal’s founder and CEO. “But I believe being named to the Inc. 5000 list is more of a testament to our employees’ commitment to customer service, teamwork and continuous innovation. In an industry where hosted phone service providers are becoming commoditized, this award is a reassurance that our hard work and innovation is paying off.”</p>
<p>&#8220;Now, more than ever, we depend on Inc. 500/5000 companies to spur innovation, provide jobs, and drive the economy forward. Growth companies, not large corporations, are where the action is,” said Inc. Magazine Editor Jane Berentson.</p>
<p>About Inc. Magazine</p>
<p>Founded in 1979 and acquired in 2005 by Mansueto Ventures LLC, Inc. (<a href="http://www.inc.com">www.inc.com</a>) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today’s innovative company builders. With a total paid circulation of 710,106, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology. Visit us online at <a href="http://www.inc.com">www.inc.com</a>.</p>
<p>About SimpleSignal?SimpleSignal is a hosted PBX and cloud-based Unified Communications service provider. SimpleSignal provides IP phone applications and cloud-based services to tens of thousands of satisfied business users throughout the US and Canada, with a growing list of multi-office clients in many International locations. SimpleSignal has created some of the most innovative and advanced voice “mashups” in the communications industry, leveraging voice technology for Facebook, LinkedIn, and Salesforce.com, among others. SimpleSignal has offices in Denver, CO, and Dana Point, CA. Find us on the web at <a href="http://www.simplesignal.com/">http://www.simplesignal.com</a>. For sales, call 866-434-4404. Read our blog: <a href="http://www.simplesignal.com/blog/">http://www.simplesignal.com/blog/</a>.</p>
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		<title>Mo, So and Lo</title>
		<link>http://www.simplesignal.com/blog/2011/09/mo-so-and-lo/</link>
		<comments>http://www.simplesignal.com/blog/2011/09/mo-so-and-lo/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 21:49:25 +0000</pubDate>
		<dc:creator>Dave Gilbert</dc:creator>
				<category><![CDATA[Cloud Telephony]]></category>
		<category><![CDATA[Features]]></category>
		<category><![CDATA[Cloud Hosted PBX]]></category>
		<category><![CDATA[Collaboration]]></category>
		<category><![CDATA[Mobility]]></category>
		<category><![CDATA[Remote Office]]></category>
		<category><![CDATA[UCaaS]]></category>
		<category><![CDATA[Voice Apps]]></category>
		<category><![CDATA[Voice Integration]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=502</guid>
		<description><![CDATA[Well, the biggest &#8220;cloud&#8221; company on the planet, Google, is defining Cloud Communications as being all about Mo, So and Lo. 
Mo is Short for Mobility. 
People are living off their cell phones, not their landlines. Although PBX and hard line phones are still pervasive on the desks of most businesspeople, they still want to be [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><a href="http://www.simplesignal.com/blog/wp-content/uploads/2011/09/10065640_s.jpg"><img src="http://www.simplesignal.com/blog/wp-content/uploads/2011/09/10065640_s-300x225.jpg" alt="Cloud Tools" title="Cloud Tools" width="300" height="225" class="alignright size-medium wp-image-507" /></a>Well, the biggest &#8220;cloud&#8221; company on the planet, Google, is defining Cloud Communications as being all about Mo, So and Lo. </p>
<p><strong>Mo is Short for Mobility. </strong><br />
People are living off their cell phones, not their landlines. Although PBX and hard line phones are still pervasive on the desks of most businesspeople, they still want to be able to have tight integration and FMC (fixed mobile convergence). In other words, they want their mobile phone to ring when their desk phone rings. They want one number to give out that is not their mobile or home phone, and just one voicemail to check for all of their messages. The promise of the cloud is to be able to work anywhere, anytime. People just wanna be mobile. </p>
<p><strong>So Stands for Social. </strong><br />
The social networks have been exploding. Mark Bennioff, CEO of Salesforce.com showed in his latest keynote at Dreamforce a picture of a building in Egypt with the words &#8220;Thank you Facebook&#8221; graffiti on it. Have you ever seen &#8220;Thank you Microsoft&#8221; written anywhere after a social uprising in a third world country? One out of eleven people on the entire planet now has a Facebook account. By 2015 Facebook predicts people will be using the social network to communicate more than they use email. We have become connected social beings, and the line between personal and business has become blurred. Ask your employees how much time they spend on Facebook each day and you&#8217;ll be surprised&#8230;it you are an employer you&#8217;ll want to prevent them from accessing the ubiquitous social network. Do that in this day and age and they will leave you as fast as it takes to find another job. By the way, in the pre-social media revolution if you got caught sending out your resume and you were currently employed it was considered unethical and you&#8217;d probably get fired. Guess what? Now ALL your employees are sending out their resumes every day. It&#8217;s called LinkedIn. The social networks have changed the workplace forever and must be respected. </p>
<p><strong>Lo is Location.</strong><br />
Eric Schmidt has announced that the Google Maps project is practically complete. They have virtualized the world. Every road has been mapped by Google and now they can say the world is a virtual place that can be referenced. Your position when on your mobile phone can be tracked to within 6 feet. Amazing. This brings home the saying &#8220;Google knows everything.&#8221; Controversial, maybe, unsettling to some, but nevertheless, a fact of life in our new Mo, So, Lo world!</p>
<p>Where does SimpleSignal fit in to all of this?  When SimpleSignal was founded as a business hosted IP phone service, we knew VoIP was a disruptive technology, that it would forever change the way businesses communicated. What we honestly did not know at the time was how far reaching IP communications technology would go! What started out as providing dependable hosted PBX features without the capital investment in PBX equipment, has become an adventurous ride into a new world of mobility apps, social media and CRM integration, all available anywhere, anytime, on any device. While many “phone companies” are being commoditized, we are more excited than ever to be on the cutting edge of true unified communications and collaboration technology.  The future is bright for SimpleSignal customers as we continue to roll out the latest “best of breed” communication, collaboration and cloud technologies for helping companies compete in this bold new world. </p>
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		<title>Video Conferencing–Because it&#8217;s Not Just About Voice Anymore</title>
		<link>http://www.simplesignal.com/blog/2011/08/video-conferencing%e2%80%93because-its-not-just-about-voice-anymore/</link>
		<comments>http://www.simplesignal.com/blog/2011/08/video-conferencing%e2%80%93because-its-not-just-about-voice-anymore/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 15:06:21 +0000</pubDate>
		<dc:creator>Dave Gilbert</dc:creator>
				<category><![CDATA[Unified Communications]]></category>
		<category><![CDATA[Video Conferencing]]></category>
		<category><![CDATA[Cloud Hosted PBX]]></category>
		<category><![CDATA[Hosted Unified Communications]]></category>
		<category><![CDATA[Remote Office]]></category>

		<guid isPermaLink="false">http://www.simplesignal.com/blog/?p=498</guid>
		<description><![CDATA[













Communication technology has evolved to allow us to become so mobile that we very rarely think about distance. The more mobile we get, the less often we see the people we work with. But we all know face time matters.
When it comes to conferencing we can instantly connect to team members over an audio bridge. [...]]]></description>
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<p>Communication technology has evolved to allow us to become so mobile that we very rarely think about distance. The more mobile we get, the less often we see the people we work with. But we all know face time matters.</p>
<p>When it comes to conferencing we can instantly connect to team members over an audio bridge. But how effective is an audio conversation when you&#8217;re trying to collaborate? How much better is it when we are able to share our desktops combined with audio conferencing? Now it is possible to add HD video for an experience that approximates being in the same room with your team without the high cost of travel, food and lodging.</p>
<p>Studies by educational researchers suggest that approximately 83 percent of human learning occurs visually. That&#8217;s why video conferencing is such an important tool for a virtual team. Citrix Online states; &#8220;Video conferencing significantly increases comprehension, data absorption and audience engagement, all of which serve to enhance decision making abilities, shorten meetings and vastly increase productivity.&#8221;</p>
<p>If you manage virtual teams, consider the productivity, cost and efficiency advantages of adding web conferencing to your communication toolkit. Not only will you more easily collaborate and get stuff done, you&#8217;ll cut costs, shorten the number of meetings it takes and in general, pick up speed. It&#8217;s amazing to see what happens when you give your employees the tools they need to do their jobs better/together.</p>
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