Ok, it’s a tough business climate out there. Our business has been impacted not only because businesses are spending less but many are shutting their doors and quitting altogether. It’s survival of the fittest and in this marketplace the weak will not survive.
But companies should look beyond only surviving the current crisis and see it an opportunity for innovation. One analyst I read said “While one trend is for companies to cut costs, reduce investments, monitor consumption through pricing and reign in cash flows to survive the crisis in the short term, another more important trend is to look at disruptive business models as an effective way to attract consumers.”
The term disruptive business model refers to those models that combine “existing technologies with new business models to create low cost products and services
Disruptive? SimpleSignal is about as disruptive as a leaf blower in a feather factory!
First we created a way to bring the world voice services over the internet cheaper and better. Now we are changing the very business models that we have come to accept as normal for the way we pay for telecommunication services.
How disruptive would it be if SimpleSignal could connect millions of VoIP users for free through peering with other IP networks like Skype to bypass the traditional land line networks. (Could it happen this year? Stay tuned)
What if Minutes were free and you just paid for the features and software apps you used and benefited from?
Developments like these could completely disrupt the 100 year old Telco business model. What will the FCC do if it couldn’t tax telco’s any easier than the government could charge you for email? How will the Verizon’s and ATT’s survive without being able to charge you for each minute you are on the phone?
Yikes!
Maybe by promoting innovation we might stimulate economic growth and invent entirely new business models. This is America. Aren’t we supposed to love disrupting things?
